With 20+ outlets and over 30 years of artisanal know-how, Maison Hoffmann wanted to assert its position as the undisputed benchmark for patisserie in Luxembourg.
> Creation of a complete new visual identity:
- New logo combining elegance and tradition, symbolizing 30 years of high standards.
- Reinforcement of the historic orange color for greater elegance and unity
- Multiple variations for all print and digital media
> Deployment of the identity on all brand elements:
- Shop windows, facades, interior design elements
- Complete packaging (bags, boxes, jars, labels)
- Brochures, delivery trucks, signage
> Design and development of a modern, fluid e-commerce website: www.patisserie-hoffmann.lu
- Complete online catalog: catering, bakery, pastry, ice cream, custom cakes
- Clean design to highlight products
- Intuitive, functional UX, adapted to mobile use
- Order tunnel designed according to production constraints
Learn more about how we work with strategy,identity and storytelling
It's at the "Schueb" that every year, with family, friends or colleagues, we go in search of emotions. Strong emotions, tender emotions, gustatory emotions, visual emotions - in short, all kinds of emotions!
> Creation of a new slogan
> Implementation of communication campaigns
> Animation of social networks
> Creation of ticket books
> Creation of a photo wall to take photos throughout the festival.
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